C3 Takes on The Roof Of Africa Social Responsibility
C3 has sponsored Jacques van Eeden to participate in the "Mother of all Enduro Events", namely the Roof Of Africa enduro motorcycle race. The Roof of Africa, held in
Lesotho, is considered to be one of the toughest off-road endurance events in the world, attracting the world's best extreme enduro competitors to take on the challenge.
The race is held over three days in the harsh mountainous terrain of Lesotho and covers over 450 km's.
Jacques Van Eeden, sponsored by C3, says it's been a 'lifelong dream' to participate in the Roof Of Africa event. Unfortunately, due to lack of sponsorship in the past Jacques has been unable to fulfil this dream. C3 wanted to change that dream into a much anticipated and hoped for reality.
Nick Grange, technical director of C3, attended the event and said: "I am an avid rider too so I could really appreciate the stamina and technical riding ability that it takes to complete this race. It's an extremely tough challenge and I would like to congratulate Jacques for accepting the challenge head on and giving the race his all. C3 was extremely proud to have sponsored him and helped him to make his dream of participating in this event a reality."